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Event Management & Media & Live Entertainment
Build expertise in event planning, media production, and live entertainment, enabling learners to design and execute engaging experiences across platforms. Our students are equipped to manage events, create compelling content, and deliver impactful live experiences that captivate audiences and meet industry demands.
Duration
3 Years (6 Semesters)
Eligibility
10 + 2 (Any Stream)
SPECIALIZATIONS
Sports Events
Build expertise in sports event planning, sponsorship strategy, and fan engagement, enabling learners to design and manage high-impact sporting events aligned with organizational and commercial goals. Our students are equipped to create engaging sports experiences that enhance visibility, strengthen brand partnerships, and deliver measurable business outcomes.
Concerts & Live Events
Build expertise in concert production, live entertainment strategy, and audience engagement, enabling learners to design and execute large-scale performances aligned with industry and brand objectives. Our students are equipped to create immersive live experiences that drive audience connection, amplify visibility, and generate measurable impact.
Program Curriculum
Get mentored by the biggest names in the Events, Marketing and Design space.
Program Curriculum
Bachelors in Event Management & Media & Live Entertainment
3 Years (6 Semesters)
Choice-Based Credit System (CBCS)
SEMESTER 1
Industry Foundations
Experiential Marketing
AI Applications
Advance Computer Skills
SEMESTER 2
Creative and Content Management
Live Entertainment Marketing and Sponsorship
Production Design Skills for Business and Experiential Events
Public Speaking & Verbal Communication
SEMESTER 3
Financial Management
Lighting Design and Acoustic Management
Generative AI
Set Design, Venue Construction & Layouts
SEMESTER 4
Sports Events
Sports Leagues and E-Sports Tournament Management
Community and Grassroots Sports Events Management
Sports Marketing
Cause-Led Experiential Marketing and Community Engagement
Concerts & Live Events
Live Entertainment Business Management
Artist and Talent Management for Live Events
Media and Public Relations Marketing for Live Entertainment
Digital Communication Tools
SEMESTER 5
Sports Events
Sports Venue Experience Design
E-Sports Event Management
Managing Broadcasting & Fan Engagement
Licensing, Law and IPR for Sports
Concerts & Live Events
Concert Planning & Operations
Ticketing Sales & Box Office Management
Management of Music Festivals and IP Events
Technical Direction & Live Event Operations
SEMESTER 6
Sports Events
IP Curation & Management
Sponsorship Revenue Management
Procurement Management
Entrepreneurship and Enterprise Management
Concerts & Live Events
Concert and Live Entertainment Venue Management
Entrepreneurship and Enterprise Management
Event Safety, Crowd Dynamics & Emergency Response Management
Capstone Event
Job Opportunites
Get mentored by the biggest names in the Events, Marketing and Design space.
Sports Event Manager / Tournament Director
A sports event manager or tournament director plans and oversees sporting events from scheduling to execution. This role requires strong leadership, coordination, and organizational skills to ensure smooth and successful competitions.
Venue & Stadium Operations Executive
A venue and stadium operations executive manages the day-to-day functioning of sports venues, including facilities, staff, and safety. This role requires attention to detail and operational expertise to deliver seamless event experiences.
Sponsorship & Brand Activation Manager
A sponsorship and brand activation manager develops partnerships and executes on-ground brand promotions during events. This role requires creativity, negotiation, and marketing skills to maximize sponsor visibility and engagement.
Athlete & Talent Manager
An athlete and talent manager handles contracts, schedules, and public relations for sports professionals. This role requires communication, negotiation, and relationship management skills to support talent growth.
Sports Marketing & Fan Engagement Specialist
A sports marketing and fan engagement specialist designs campaigns to attract and retain audiences. This role requires creativity, digital marketing knowledge, and audience insight to build strong fan connections.
Technical Production Manager (Broadcast & AV)
A technical production manager oversees broadcast, audio, and visual elements of sports events. This role requires technical expertise and coordination skills to ensure high-quality production output.
Sports Data & Performance Analyst
A sports data and performance analyst evaluates player and team performance using data insights. This role requires analytical thinking and technical skills to support strategy and decision-making.
Hospitality & VIP Relations Manager
A hospitality and VIP relations manager ensures premium experiences for special guests and sponsors. This role requires communication, planning, and service excellence to deliver high-end event experiences.
Logistics & Team Travel Coordinator
A logistics and team travel coordinator manages transportation, accommodation, and scheduling for teams. This role requires organization and problem-solving skills to ensure smooth travel operations.
Concert Promoter
A concert promoter organizes and markets live music events to attract audiences and ensure profitability. This role requires networking, marketing, and financial planning skills to deliver successful shows.
Tour Manager
A tour manager oversees all aspects of an artist’s tour, including schedules, logistics, and coordination. This role requires strong organization and leadership to ensure smooth tour operations.
Artist Liaison / Talent Manager
An artist liaison or talent manager acts as the bridge between performers and event organizers. This role requires communication, coordination, and relationship management skills to support artists effectively.
Production Manager (Sound, Light & Video)
A production manager handles technical execution, including sound, lighting, and video for live events. This role requires technical knowledge and coordination to deliver high-quality performances.
Front of House (FOH) Engineer
A front of house engineer manages live sound for the audience during concerts and events. This role requires audio expertise and precision to ensure optimal sound quality.
Stage Manager
A stage manager coordinates all on-stage activities, ensuring performances run on schedule. This role requires organization, communication, and quick decision-making skills.
Booking Agent
A booking agent secures performance opportunities for artists by negotiating contracts and schedules. This role requires networking, negotiation, and industry knowledge.
Experiential Marketing Manager (Brand Activations)
An experiential marketing manager creates engaging brand experiences during live events. This role requires creativity, strategy, and execution skills to connect brands with audiences.
Crowd Safety & Security Director
A crowd safety and security director ensures the safety and security of attendees during events. This role requires risk management, planning, and coordination with security teams.
Artist / Backstage Hospitality Manager
An artist or backstage hospitality manager ensures performers are comfortable and well-supported behind the scenes. This role requires attention to detail, coordination, and strong interpersonal skills.
How To Apply
Get mentored by the biggest names in the Events, Marketing and Design space.
01
Apply Online;
Quick Form
Basic Documents
02
Shortlisted For Interview
Online Or In Campus
03
Admission Offer
Accept Digitally
04
Get Started:
Orientation + Industry Immersion Week
Other Programs
Our programs are built for our students to apply these concepts in the real world from the first semester. We focus on every individual student to help them realise their strengths early on in the first year which in turn would help them choose a career they can excel in from the first day at their respective workplace.
The specializations also would be chosen on this criteria after submitting a thorough SOP with senior faculty and industry experts.
Event Management & Experiencial Marketing
You spend the years inside real brand activations, MICE productions, and experiential campaigns. Not studying them. Running them. You graduate knowing how to build something people feel, price it, pitch it, and deliver it.
Event Manamgent & Wedding Planning
We put you inside actual weddings, festivals, and cultural ceremonies from Semester I. By the time you graduate, you’ve already done the job. You know vendor negotiations, production design, budgets, and what to do when everything goes wrong at 6pm on the wedding day.